Car Count Daily | Edition #105
Hi shop owners. Thank you very much for joining me on this edition of Car Count Daily. My name is Ron Ipach, but you can call me Captain Car Count, because that’s all I’ve done for the past 20 years, is help thousands of auto repair shop owners, just like you, to get and then keep all the top-quality customers their shops can handle.
Now, as you can kind of tell, on today’s episode, I’m actually holding my camera. That’s why it’s kind of moving around a little bit. So hopefully, you or I don’t get you dizzy. Now, the reason why I’m doing that is because a lot of people asked me, “Ron, show me around your studio. What do you do? How do you record all of these videos, and what kind of equipment do you need?”
A while back, I did a five part series on exactly what equipment you need. But I figured on this episode, I’m just going to kind of walk you around and kind of show you the behind the scenes of the videos I record for you daily.
Now, why am I showing you around, and why am I saying it’s so simple in the video above? Well, it’s because I want you to start doing videos. It’s very, very important you do these videos, because people get to see you. They get to hear you. They get to feel the passion that you have for the business and understand the knowledge that you bring to the game here. And the more and more of these videos that you get out there, people feel like they know you, and they certainly can trust you. So you get an edge on all the other shop owners that would never, ever, ever consider doing videos like this. I do plenty of these things over and over and over, and they get easier and easier and easier.
How about you? I bet you feel like you know me a whole lot more than you did before you started watching all these videos, right? Well, I want that same feeling in your prospects’ minds, as well.
I hope you really enjoyed this little backstage tour of the studio that I have here, that I shoot a lot of the videos in. And use what you can out of it. But the bottom line is, start using these in creating videos to get a lot of people to your shop. Thank you very much for watching this episode, and I’ll see you on the next one.