Car Count Daily | Edition #66
Hey shop owners, and welcome to this edition of Car Count Daily. My name is Ron Ipach, but you can call me Captain Car Count, because that’s all I’ve done over the past 20 years, is help thousands of auto repair shop owners just like you to get and then keep all the top quality customers that your shop can handle.
On this edition, I’d like to officially welcome you to the second half of 2017. That’s right, the year is half over. Let me ask you a question; How’s your business doing? Is it exactly where you thought it would be right now? Are you on track to meet your goals? Or do you need to tighten up the bootstraps and get rocking and rolling on there to get the year to where you really need it to go?
I’d like to wind the calendar all the way back to January 1st. You know, the day that everybody comes up with all those great New Year’s resolutions. They have resolutions about how the business is going to go, how much time they’re going to spend with their family, how much vacation they’re going to take this year, how much money they’re going to make, how much weight they’re going to lose, all of those things.
Do you remember that day? Do you remember actually sitting back and making another New Year’s resolution? Well, if you’re like most people, yeah. You figured this year was going to be the year, the year that everything is going to get on track. And I really, really hope it is for you. But if it’s not, well, it’s half over with, and I want to point that out to tell you that it’s okay. It’s okay if you’re not nearly where you thought you would be, because we have another six months to go to be able to pull it out.
So don’t get discouraged if you’re not where you thought you would be. Congratulate yourself if you are exactly where you think you’re going to be, or where you should be. So you’re doing great this year, fantastic. Go out and celebrate. Celebrate the victory. And if you’re not where you need to go, it’s time to tighten up those shoelaces and get really rocking. Don’t beat yourself up. It’s okay. We have a full six months to pull this out.
It’s time to start taking action on everything you’re learning. If car count is your problem, and for most shop owners it is, get going on all these strategies that I’m giving you here for free. Every single day in your email box I’m giving you tons of strategies to help you move forward and keep plenty of car count coming in the door. If it’s about profitability, if it’s about finding that technician, look, we have lots great information, lots of videos that we can share with you, if that’s where the problem is.
Don’t let it be an impending storm. The second half of 2017 is going to be a great year, but you need to start taking action. If you need information, fantastic. We’ll be here to give it to you, but in most cases it’s just a matter of you needing to go and take action.
So let’s get started today. Well, maybe not today, because tomorrow is the Fourth of July, and that’s why I’m down here in a little different setting here, because I’m away from the office for this week; enjoying my life, enjoying my family and everything, and I really hope that’s what you get a chance to do, okay? But, time to really start rocking and rolling to get this 2017 to be everything you thought it would be; to lose the weight you want, get the car count you want, make the money you want, have that shop the dream shop that you always knew your shop could be. You got a half a year left. Let’s get rolling.
Thanks for watching this video. Have a very happy and safe Fourth of July, and I’ll see you in the second half of 2017.